![]() ![]() It packs a punch of flavor, almost like drinking candy, yet it’s wonderfully balanced with a subtle body. Its bright pink hue is as charming as can be, with fruity notes of watermelon. Two K Farms based in Michigan utilized not one, but four, different red-fleshed apple varieties to make this dreamy drink. It’s bright and tart, deliciously dry and brings forward notes of cherry and cranberry with a wonderfully smooth finish. The crimson hue and tartness from the apples comes through beautifully, leading into great structure and acidity with every sip. Haykin Family Cider NiedzwetzkyanaĬolorado-based Haykin Family Cider harnessed the flavor and beauty of Niedzwetzkyana apples, originally from central Asia, and one of the earliest known red-fleshed apples. Read on to learn more about these ciders that simply seem to be made for the upcoming annual day of love – but can be enjoyed any day beyond. After all, it’s what’s on the inside that really counts, right?Ĭiders made with red-fleshed apples are what we really want from our secret admirer this year, and we have a handful of recommendations to get things started. Red-fleshed apples are distinctive with a beautiful red-hued flesh under the skin as well. “The goal, from now and over the next 5 years, is to reach a total of 40,000 gross tons: this is an impressive figure for a premium apple that has all the characteristics to revolutionize store shelves and that amazes consumers from the very first bite.Roses are red and violets are blue, but did you know there’s red-fleshed cider apples out there for you too? While we traditionally think of cider apples in a varying palette of green, yellow or red skins, these apples are truly special in their own way. "Following the success achieved in the USA, we are confident that Cosmic Crisp ® is already winning over discerning consumers not only in Italy, but also in Spain, Germany, Scandinavia and the UK.”įabio Zanesco, Sales Director at VIP, said: “We currently have 500 hectares of cultivated land in South Tyrol - Südtirol, which this year has enabled us to obtain a significant first harvest for the commercial launch the sales campaign is scheduled to last until April." Klaus Hölzl, Sales Manager at VOG Consortium, said: “We are starting the marketing campaign with great euphoria,” comments “This is a revolutionary apple that our customers like because it appeals to consumers, who appreciate its extraordinary qualities." The result of a cross between the Enterprise and Honeycrisp varieties, Cosmic Crispis part of a new generation of apples and stands out for its attractive colour, featuring multi-faceted red shades on a yellow background. As well as of naturalness, pleasure and exclusivity.” “A magnificent sky, portrayed in its evocative settings and in the different colours it assumes from dawn to dusk, serves as a backdrop for the faces chosen for the campaign, conveying the sensation of pleasure it arouses with every bite. “A perfect apple at any time of day,” explains Benjamin Laimer, Marketing Manager at the VIP Consortium. In the future it will cover the sales season until July. With this year’s output of 1,200 metric tons (MT), Cosmic Crisp will be stocked in fruit and vegetable aisles from February to April. The apple enters the market in the second half of the season. ![]() “Indeed, ‘Heavenly pleasure’ is the slogan of the communication campaign that introduces stores to the unique pleasure that Cosmic Crisp® brings with every bite.” “We were thrilled to launch the first major campaign for this heavenly apple, which offers a unique pleasure with every bite, an intense emotion as big as the sky,” remarks Hannes Tauber, Marketing Manager at the VOG Consortium. thanks to the VOG and VIP consortia, which grow it in South Tyrol - Südtirol. ![]() Having seen roaring successful over recent years in the U.S., the new apple has now also made its way to Italy, Spain, Germany, Scandinavia and the U.K. Cosmic Crisp apples have finally launched in the European market, following successful commercial tests in 2021.
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